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SPONSORSHIP

“Holiday House Tour sponsorship is a great way for us to give back to the New Canaan community. As a local real estate agency, many of our clients are looking for inspiration on a tour like this one, so it’s a win-win!”

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© Jane Beiles

Benefits of Sponsorship

SIGNAGE, TICKETING, & PRINTED MATERIALS

Prominent on-site signage in each home + placement on all printed materials including the guidebook and printed tickets.

VIP POST-TOUR  PARTY & PANEL

Be a part of our post-tour VIP experience - a curated, design-focused event featuring a panel discussion with influential members of the design community.  Reception to follow. 

DIGITAL COMMUNICATION

See your logo right here on our newly designed website! www.newcanaanholidayhousetour.com

SOCIAL MEDIA

Sponsors will be featured on the Holiday House Tour Instagram, with over 3,000 followers and growing. @newcanaanholidayhousetour

GUIDEBOOK

Read by 1,200+ tour guests from surrounding communities.

Interested in sponsorship opportunities?

Contact Shannon Hollingsworth at newcomershht@gmail.com.

Why Sponsor the Holiday House Tour?

CONNECT WITH THE COMMUNITY

Give back to the New Canaan community while growing your business! With over 50 years of history, the New Canaan Holiday House Tour is a beloved tradition, with over 1,200 guests from surrounding communities returning biannually to attend.

GIVE BACK THIS HOLIDAY SEASON

Help spread the holiday cheer by supporting The Holiday House Tour’s philanthropic mission of helping those in need. Through our partnership with the New Canaan Community Foundation, The Holiday House Tour awards hundreds of thousands of dollars in grants to a collection of community-based organizations while kicking off the holiday season with cheer and design-focused inspiration.

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DIAMOND PACKAGE

$10,000 BRANDING • Premier placement in position and size for all branding • Sponsorship highlighted on website with clickable logo • Logo displayed at VIP party and each home on Tour • Name attached to VIP experience NEWSLETTER • (1) Newsletter dedicated to sponsorship • (3) additional ads/listings inNewsletter with premier placement PUBLIC RELATIONS • Press release announcing sponsorship • Sponsorship and logo included in all PR outreach SOCIAL MEDIA • (1) Instagram post announcing sponsorship with highlight and • (5)Instagram posts on HHT account and/or Newcomers Club account GUIDEBOOK • 2-page ad in print + digital guidebook HOSPITALITY • (10) complimentary Tour tickets • (4) complimentary VIP party tickets • (2) complimentary VIP experience tickets

PLATINUM PACKAGE

$5,000 BRANDING • 2nd placement in position and size for all branding • Clickable logo on website • Logo displayed at VIP party and each home on Tour NEWSLETTER* • (3) Newsletter listings SOCIAL MEDIA** • (3) Instagram posts on HHT account and/or Newcomers Club account GUIDEBOOK • 1-page ad in print + digital guidebook HOSPITALITY • (6) complimentary Tour tickets • (3) complimentary VIP party tickets

GOLD PACKAGE

$3,000 BRANDING • 3rd placement in position and size for all branding • Clickable logo on website • Logo displayed at VIP Party and each home on Tour NEWSLETTER* • (2) Newsletter listings SOCIAL MEDIA** • (2) Instagram posts on HHT account and/or Newcomers Club account GUIDEBOOK • Half-page ad in print + digital guidebook HOSPITALITY • (4) complimentary Tour tickets • (2) complimentary VIP Party tickets

SILVER PACKAGE

$1,500 BRANDING • 4th placement in position and size for all branding • Clickable logo on website • Logo displayed at VIP Party and each home on Tour NEWSLETTER* • (1) Newsletter listing SOCIAL MEDIA** • (1) Instagram post on HHT account and/or Newcomers Club account GUIDEBOOK • Logo included in print and digital guidebook HOSPITALITY • (2) complimentary Tour tickets

BRONZE PACKAGE

$500 BRANDING • Clickable logo on website GUIDEBOOK • Inclusion in guidebook glossary in print and digital guidebook HOSPITALITY • (2) complimentary Tour tickets

IN-KIND

$0 BRANDING • Listed as sponsor in on site signage • Scannable QR code on site with link to website GUIDEBOOK • Home specific sponsorship listing in digital guidebook with direct link to website • Home specific sponsorship listing in printed guidebook SOCIAL MEDIA** • Mention in post-tour home Instagram highlight HOSPITALITY • (2) Complimentary Tour tickets

VIEW OUR 2025 PARTNERSHIP OPPORTUNITIES

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70+

community based sponsors

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27

community organizations supported

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1,200+

community member attendees

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over $500,000

donated to date

Inquire About Sponsorship

Interested in becoming a Tour sponsor? We’d love to hear from you. We provide generous marketing, branding, and social media promotion as part of our sponsorship packages.  Fill out the form and tell us about yourself, your business and the sponsorship level that interests you. We will be in touch!

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